Privacy Policy

Last updated: July 18, 2025

1. Introduction

11roads ("we," "our," or "us") is committed to protecting your privacy while providing exceptional service. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our service and website.

By using our Service, you consent to the data practices described in this policy.

2. Information We Collect

2.1 Personal Information

We collect information you provide directly to us, including:

  • Account information (name, email address, password)
  • Profile information (avatar, bio, preferences)
  • Contact information (phone number, address)
  • Vehicle information (make, model, year, license plate)
  • Payment information (billing address, payment method details)

2.2 Location and Route Data

We extensively collect location-related information, including:

  • Precise GPS coordinates and real-time location tracking
  • Route planning data, waypoints, and destinations
  • Driving patterns, speeds, and behavioral analytics
  • Trip planning information and participant data
  • Historical location data and movement patterns
  • Geographic preferences and frequently visited locations

2.3 Usage and Technical Data

We automatically collect information about how you use our Service:

  • Device information (IP address, browser type, operating system)
  • Usage analytics (pages viewed, features used, time spent)
  • Performance data and error logs
  • Cookies and similar tracking technologies
  • Communication metadata and interaction patterns

2.4 Third-Party Information

We may obtain additional information from third parties:

  • Social media platforms and authentication services
  • Mapping and navigation service providers
  • Public databases and data aggregators
  • Business partners and advertising networks

3. How We Use Your Information

We use the information we collect for a broad range of purposes, including but not limited to:

3.1 Service Operations

  • Providing, maintaining, and improving our services
  • Processing transactions and managing your account
  • Personalizing your experience and recommendations
  • Communicating with you about our services

3.2 Research and Development

  • Analyzing usage patterns and user behavior
  • Developing new features and services
  • Training artificial intelligence and machine learning models
  • Creating anonymized datasets for research purposes
  • Improving route algorithms and recommendations

3.3 Business Operations

  • Marketing and promotional activities
  • Customer support and technical assistance
  • Security monitoring and fraud prevention
  • Legal compliance and regulatory requirements
  • Business analytics and strategic planning

3.4 Commercial Purposes

  • Monetizing data through partnerships and licensing
  • Creating aggregated datasets for sale or licensing
  • Targeted advertising and marketing campaigns
  • Market research and competitive analysis

4. Information Sharing and Disclosure

We may share your information in the following circumstances:

4.1 Service Providers

We share information with third-party vendors, consultants, and service providers who perform services on our behalf, including cloud hosting, analytics, customer support, and payment processing.

4.2 Business Partners

We may share information with business partners for joint ventures, co-marketing efforts, or to provide enhanced services. This includes automotive companies, tourism organizations, and technology partners.

4.3 Data Licensing and Sales

We may license, sell, or otherwise transfer anonymized or aggregated data to third parties for commercial purposes, including market research, product development, and business intelligence.

4.4 Legal Requirements

We may disclose information if required by law or in good faith belief that such disclosure is necessary to comply with legal obligations, protect our rights, or ensure user safety.

4.5 Business Transfers

In connection with any merger, sale of company assets, financing, or acquisition, your information may be transferred to the acquiring organization.

5. Data Retention

We retain your information for as long as necessary to provide our services and fulfill the purposes outlined in this policy. Even after account deletion, we may retain certain information for legitimate business purposes, including:

  • Compliance with legal obligations
  • Resolution of disputes
  • Enforcement of our agreements
  • Business analytics and research
  • Protection of our legal rights

Anonymized and aggregated data may be retained indefinitely for research and business purposes.

6. Data Security

We implement appropriate technical and organizational measures to protect your information. However, no method of transmission or storage is 100% secure, and we cannot guarantee absolute security.

You acknowledge that you provide information at your own risk and that we shall not be liable for any security breaches beyond our reasonable control.

7. Your Rights and Choices

Depending on your jurisdiction, you may have certain rights regarding your personal information:

  • Access to your personal information
  • Correction of inaccurate information
  • Deletion of certain information (subject to our retention policies)
  • Restriction of processing in certain circumstances
  • Data portability where technically feasible

Please note that these rights may be limited by applicable law and our legitimate business interests. Exercising these rights may affect our ability to provide certain services.

8. International Data Transfers

Your information may be processed and stored in countries other than your own, which may have different data protection laws. By using our Service, you consent to the transfer of your information to these countries.

9. Children's Privacy

Our Service is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13.

10. Cookies and Tracking

We use cookies, web beacons, and similar technologies to enhance your experience, analyze usage, and deliver targeted content. By using our Service, you consent to our use of these technologies.

Third-party partners may also use tracking technologies to collect information about your activities across different websites and services.

11. Changes to This Policy

We may update this Privacy Policy periodically. We will notify you of any material changes by posting the new policy on this page and updating the "Last updated" date.

Your continued use of our Service after any changes constitutes acceptance of the updated policy.

12. Contact Information

If you have questions or concerns about this Privacy Policy or our data practices, please contact us through our Service or by email.

We will respond to your inquiries in accordance with applicable law and our business policies.